aphrodyte
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Website Design & Redesign Services

A redesign that wins conversions without losing your rankings

Most rebuilds look better and quietly bleed organic traffic, because SEO gets treated as a launch-day checklist instead of a design decision. We build custom, on-brand sites where senior designers and engineers own every call, and traffic protection runs from the very first day.

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What's included Expert-led
  • Discovery with a real baseline
  • Custom design system, not a template
  • SEO-safe migration built in from day one
  • Accessibility in the source code
  • Performance as a pass/fail gate
  • Editable CMS you actually own
6 areas, owned by a senior SEO — reported live in Aphra.
Custom
Design system, never a template
1:1
Redirect mapping, no dumping to categories
WCAG
Accessibility in the source, not overlays
Live
Every phase reported in Aphra
Our approach

Most agencies redesign your site and pray your rankings survive

The typical rebuild is template output at custom prices, discovery skipped, migration bolted on at the end, and a "good luck" the day it launches. Unplanned migrations routinely shed a large chunk of organic traffic in the first month because nobody mapped the redirects or preserved the content that ranked. We do the opposite: senior specialists design the site knowing exactly what carries organic value, and SEO-safe migration is a workstream that runs the whole project.

Web, apps & conversion — blueprint to buildA wireframe blueprint is built by a senior engineer into a fast, live browser build with green Core Web Vitals. Only reviewed work ships.BLUEPRINTENGINEER · HUMAN-OWNEDLIVE BUILDGet startedCORE WEB VITALSLCPINPCLS

What our senior experts own

Every decision. No exceptions.

  • Design direction, information architecture, and the URL structure that protects existing organic value
  • The 1:1 redirect map and content-parity decisions that keep ranking pages alive through launch
  • The custom design system and accessible source code, built for differentiation and easy handoff
  • Launch-day cutover and the post-launch crawl audits that catch problems before your traffic feels them

What AI accelerates

Grunt work only. Never ships alone.

  • Auditing the current site against GA4 and Search Console to find every URL carrying organic value
  • Drafting redirect maps and flagging chains, loops, and orphaned pages for a human to resolve
  • Generating wireframe and copy first drafts mapped to search intent for senior review
  • Monitoring staging and post-launch crawls for 404s, bad canonicals, and indexation slips
What's included

Everything your website design & redesign needs — in one team.

Discovery with a real baseline

We install behavior tracking on your current site and audit GA4 and Search Console first, so every redesign decision is evidence-based and measurable against a real starting point.

Custom design system, not a template

Senior designers build a reusable component library with tokens, typography, and documentation, so the site is genuinely differentiated and easy to maintain after launch.

SEO-safe migration built in from day one

URL structure, redirect mapping, content parity, and schema are designed alongside the site, not bolted on as a launch-day scramble.

Accessibility in the source code

WCAG is built into the components themselves, not faked with a JavaScript overlay that leaves the real accessibility and legal problems in place.

Performance as a pass/fail gate

Core Web Vitals, mobile rendering, and load speed are hard gates before launch, because a beautiful site that loads in five seconds won't convert.

Editable CMS you actually own

You get a clean handoff with a usable CMS, so routine edits never require calling a developer, and ownership transfers to you on final payment.

How we work

Expert-led. AI-accelerated.

SEO is a craft — and it's ours. AI just lets our strategists do more of it, faster.

STEP 01

Experts set the strategy

A senior strategist digs into your site, market, and competitors and builds the plan — the judgment AI can't replace.

STEP 02

AI accelerates execution

Audits, research, clustering, first drafts — AI handles the heavy, repetitive work in a fraction of the time, directed by our team.

STEP 03

Experts refine & ship

Every deliverable is reviewed, sharpened, and signed off by a human before it touches your site. Nothing auto-publishes.

What you get

Every month — in your inbox and in Aphra.

No black boxes. Concrete deliverables you can point to, plus the reporting to prove it worked.

  • GA4 and Search Console audit with organic-value baseline
  • Sitemap, information architecture, and journey maps
  • Wireframes and high-fidelity interactive prototypes
  • Custom design system with tokens and documentation
  • On-brand copy mapped to search intent
  • 1:1 redirect map with chain, loop, and log validation
  • Structured data (Breadcrumb, Service, FAQ, Product)
  • Pre-launch QA: cross-browser, mobile, and Core Web Vitals
  • Post-launch crawl audits at T+0, +24h, and +7 days
What good looks like

Outcomes, not just activity.

Rankings survive the rebuild

Because redirect discipline and content parity are designed in from day one, the organic traffic you already earned carries through launch instead of collapsing.

A site that converts, not just decorates

Conversion paths, performance, and clarity are treated as design constraints, so the new site earns leads rather than just looking good in a portfolio.

You own it, end to end

Clean handoff, editable CMS, your own hosting, and transferred ownership mean no vendor lock-in and no dev-dependency for routine edits.

Why Aphrodyte

Real SEO expertise. AI as the edge.

Expert-led

Real SEO strategists own your account — the strategy, the calls, the results. AI is our tool, never your point of contact.

AI-accelerated

We do in days what used to take weeks, so your budget buys senior expertise, not billable busywork.

All in Aphra

Rankings, traffic, leads, and every task we've shipped — live in your client platform, no chasing required.

FAQ

Questions, answered.

Will I lose my rankings and traffic when we redesign?
That's the number one fear, and it's justified: unplanned migrations commonly shed a large share of organic traffic in the first month. It happens when redirects aren't mapped, ranking content gets dropped, or URLs get restructured with no plan. We prevent it by auditing what carries organic value up front, building a 1:1 redirect map to the most relevant new URLs, preserving that content, and running crawl audits at launch, plus 24 hours and 7 days after. SEO is a workstream, not a launch-day checklist.
Is this really custom, or a dressed-up template?
Fully custom. Senior designers build a reusable design system with your own components, tokens, and documentation. Template and page-builder shops charge custom prices for the same site everyone else gets. You should never pay for custom and receive a template, so we don't sell one.
How long will a redesign actually take?
Honest ranges: a simple brochure site is 4 to 6 weeks; a mid-market custom build with a CMS is typically 8 to 16 weeks; enterprise projects with integrations and heavy content migration run 6 to 9 months or more. The most common schedule-killer isn't us, it's client-side content and feedback delays, so we set feedback windows (3 to 5 business days per round) up front to keep things moving.
What's human and what's AI in this?
Senior humans lead and own every decision that ships: design direction, information architecture, URL structure, the redirect map, and the final launch call. AI accelerates the grunt work behind the scenes: auditing the old site for organic value, drafting redirect maps and flagging chains and loops, generating first-draft wireframes and copy, and monitoring crawls. Nothing AI produces ships without a specialist reviewing and owning it.
How much does a redesign cost?
Custom project redesigns commonly land between 15,000 and 100,000 USD, with most mid-market brands in the 25,000 to 50,000 band; simpler sites cost less. The real drivers are page and URL count, custom versus templated design, content volume and who writes it, integrations, and how much organic value is at risk during migration. Reputable teams scope migration pricing after reviewing your site, not off a flat rate, and so do we.
Do I own the site when it's done?
Yes, completely, and it's in the contract. Ownership of the design files, code, and assets transfers to you on final payment. If an agency holds your assets or insists on controlling your hosting account, you have a rental, not a website. We hand it all over.
Which CMS will I get, and can I edit it myself?
You get a CMS matched to your needs with a usable, editable content model, so routine changes never require a developer. A common trap in rushed rebuilds is a site with no real CMS, leaving you dependent on the agency for every small edit. We build the opposite: a clean handoff you can actually run.
Do you do the fast 30-day rebuilds I've seen advertised?
No, and we'll tell you why. Compressed 30-day rebuilds usually skip strategy, output templates at custom prices, hide dev-dependency after launch, and miss deadlines anyway. We'd rather give you an honest timeline and a site that protects your traffic than a fast one that quietly costs you rankings.
How do you handle accessibility?
We build WCAG compliance into the source code and components. We don't use JavaScript accessibility overlays, which only change the front end while leaving the underlying code, and your legal and usability exposure, untouched. Genuine accessibility lives in the source, not in a widget.
What happens after launch, and how do I see progress?
No agency should launch your site, say good luck, and vanish. We run crawl audits at launch, 24 hours, and 7 days to catch 404s, redirect loops, bad canonicals, and indexation slips, with monitoring windows through 14, 30, and 60 days. Every phase, decision, redirect check, and post-launch crawl reports live in your Aphra portal, so you can see exactly what's happening in real time.
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